
How HP Turns Business Catastrophes to Their Advantage
What would you do if one of your largest competitors attempted to force a takeover, your supply chain was obliterated, and your cash cow business imploded — almost overnight?

What would you do if one of your largest competitors attempted to force a takeover, your supply chain was obliterated, and your cash cow business imploded — almost overnight?

Rogue waves – radical systemic changes – are hitting business harder, faster and more often. Their violent impact has changed how companies win at strategy. Everyone gets hit by them, but some companies ‘flip their kayaks faster’ and take share while their competition simply try to tread water.

It’s all because of our culture! you’ve heard it over and over again. You’ve probably even said it. People fret about their companies’ struggle to position themselves for the future, and they lay the blame on their culture.